ISSUE 3 – CULTIVATE MAGAZINE
Launching a magazine and then rebranding it three issues in was not the plan — but plans change and when we know better, we have to do better.
Artful Business is a business and a brand I have been proudly building since late 2011; we ran our first conference in 2012 and it’s been a rollercoaster of ride ever since. But as we approach ten years it’s time to move on and move away from that name, that brand, and the things about it that are keeping me and my business stuck.
Letting go of Artful as a brand means for the first time in ten years I can focus on running one business instead of two — meaning my team and I will have more time and energy to better support YOUR BUSINESS!
We are still here and still committed to supporting creative and mission-driven entrepreneurs to build businesses that make them money, change the world and allow them to be their full creative self. We are just going to do it under one roof from now, not two.
Editor’s Letter
Inspiring Books to Read
3 Branding Myths Busted
Trusting Yourself Takes Practice
Living Better with Less